The City of Johannesburg has launched its first-ever Sanitary Towels Distribution Programme aimed at supporting girls aged 10 to 19, beginning in Ward 50, Doornkop. The programme was officially launched by the Member of the Mayoral Committee (MMC) for Health and Social Development, Cllr Ennie Makhafola, at Bophelong Clinic in Region C.
The launch was attended by Regional Director Mlamleli Belot, officials from the City of Joburg Health Department and other City representatives. It was held under the theme “Promoting dignity and equality, ending period poverty and ensuring access to education and health care for girls”.
Through this initiative, the City of Joburg Health Department has positioned itself as a leading force in addressing period poverty by committing to the distribution of free sanitary pads to girls aged 10 to 19. The City is among the first municipal departments to actively champion and implement a programme of this nature.
The programme is designed to support girls and young women, particularly school-going learners, by addressing menstrual health challenges that affect not only physical well-being but also emotional confidence, self-esteem and a sense of belonging. Access to sanitary products enables girls to attend school confidently, participate fully in school activities and focus on their education without fear, stigma or embarrassment.
“Schools must remain safe and supportive spaces for all girls,” said Cllr Makhafola.
In addition to distributing sanitary towels, the programme includes education sessions on menstrual hygiene management, environmental health and the safe disposal of sanitary products to prevent pollution and environmental hazards.
The City’s Health Department already provides Adolescent-Friendly Health Services, and the introduction of free sanitary pads further strengthens its commitment to protecting the dignity of young girls. Many girls have previously faced stigma, hardship and exclusion, including missing school days due to a lack of access to sanitary products.
The programme seeks to:
- Improve menstrual health and hygiene practices for girls aged 10 to 19, enhancing their quality of life;
- Contribute to improved learning capacity and school attendance among female learners; and
- Promote awareness of sanitary dignity, menstrual health rights and the safe disposal of used sanitary pads to prevent environmental pollution.
Cllr Makhafola highlighted that the programme introduces organic sanitary pads made from natural, gentle materials.
“Today, we are not just launching any sanitary pad, but an organic sanitary pad produced with natural and gentle materials. These reduce exposure to harsh chemicals, synthetic fragrances and plastics that may cause rashes, discomfort and irritation to sensitive skin. Choosing organic products is a conscious step towards protecting intimate health while promoting comfort, safety and the overall well-being of our young girls,” she said.
She added that the initiative also encourages open conversations about menstrual health, helping to dismantle harmful myths and cultural taboos.
“It teaches girls that their bodies are not a source of shame, but a source of strength,” said Cllr Makhafola.
In closing, Regional Director Mlamleli Belot reaffirmed Region C’s commitment to supporting the programme in partnership with the City of Joburg Health Department. He emphasised that clinics in the area will work together to ensure sanitary pads are consistently available, recognising menstruation as a natural and essential part of life that must be supported with dignity.
The Sanitary Towels Distribution Programme will be rolled out to all City clinics across Johannesburg, prioritising communities where young girls require support with access to sanitary products.
SOURCED FROM THE JOBURG WEBSITE
