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adidas Originals and Pharrell Williams Expand the VIRGINIA Adistar Jellyfish Lineup with New Red and Storm Colorways

South Africa, adidas Originals and Pharrell Williams release two new colorways within the VIRGINIA Adistar Jellyfish franchise this month, in Red and Storm. Bringing distinct new color palettes to the silhouette’s unmistakable architecture, this latest release continues the story of one of the partnership’s most distinct footwear designs. Since its debut, the VIRGINIA Adistar Jellyfish...
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KENYAN BRAND KIKOROMEO PRESENTS ITS COLLECTION AT MOSCOW FASHION WEEK

KikoRomeo at Moscow Fashion Week Moscow Fashion Week, which concluded on October 1, delivered impressive results this season: over six days, it brought together more than 350 designers from Africa, Asia, Europe, North America and Latin America, reinforcing Moscow’s position as a global hub for emerging fashion. Independent brands from Russia, China, India, Sri Lanka, the...
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Miss South Africa 2026 finale set for 14 November at Sandton Convention Centre; tickets now on sale

Ndlovu Youth Choir and JAZZWRLD featuring Thukuthela confirmed to perform, with Kuhle Adams and Kat Sinivasan hosting the red carpet. Johannesburg, South Africa (15 October 2026) — Miss South Africa 2026 will be crowned on Saturday, 14 November 2026 at the Sandton Convention Centre in Johannesburg. Tickets for the finale are now on sale through Ticketpro,...
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Miss South Africa unveils The Mandate: A new portrait of leadership, ambition and the generation shaping Africa’s future 

Johannesburg, South Africa, 5 October 2026 : In an era defined by uncertainty, technological disruption and profound social change, the question facing every nation is the same: who will lead next? Miss South Africa’s answer is The Mandate. Premiering ahead of the Miss South Africa 2026 Finale, The Mandate is a seven-part premium documentary series...
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ADIDAS MARKS 25 YEARS SINCE DAVID BECKHAM’S ICONIC FREE KICK WITH THE NEW DAVID BECKHAM PREDATOR

South Africa, October 9th 2026 – On the 25th anniversary, adidas unveils the David Beckham Predator, a special edition football boot inspired by one of the most defining moments in both David Beckham’s career and Predator history. Marking the anniversary of Beckham’s unforgettable free kick against Greece on October 6, 2001, the third-generation signature Predator boot,...
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adidas unveils new Lucid Pink colourway of the Adizero Dropset Pro with exclusive hybrid training session

adidas unveiled the new Lucid Pink colourway of the Adizero Dropset Pro with an exclusive hybrid training session at its Sandton City store on 1 October, bringing together VIP guests and hybrid training enthusiasts to experience and put the latest addition to the Adizero Dropset franchise to the test. Led by Gold’s Gym South Africa,...
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SHAPING THE FUTURE OF FASHION: MOSCOW FASHION WEEK OPENS ITS DOORS TO EMERGING NAMES

Addicted_To… at Moscow Fashion Week            Johannesburg, South Africa :From the 26th  September to the 1st October 2026, Moscow Fashion Week will continue the autumn calendar of the world’s major fashion weeks. During this period, Moscow Fashion Week will bring together more than 200 brands from around the globe to showcase their collections. This...
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